Kathmandu: Pashupati Paints, one of Nepal’s long-standing and trusted homegrown brands, is bringing back a beloved piece of its history(the bunny as its brand ambassador) in a fresh and modern way. Established over 45 years ago, the company has been a part of countless Nepali homes, adding color and life to everyday spaces.

The brand is reconnecting with audiences by reviving its iconic animated bunny, “Punte,” first introduced in a television advertisement in the early 1990s. At a time when animation technology in Nepal was still in its early stages, the original advertisement was created with the support of skilled artists from India. It stood out as one of the country’s first animated commercials, leaving a lasting impression on viewers.

The advertisement drew inspiration from Nepal’s natural beauty, with its song reflecting the nation’s colors, landscapes, and emotions. For many, it remains a nostalgic memory tied to a simpler era.

Now, decades later, Pashupati Paints is reimagining that same charm using modern tools such as artificial intelligence and digital design. What was once limited by resources and technology has evolved into an opportunity for creativity and innovation within Nepal. The new version of the bunny retains the essence of the original while presenting it in a way that resonates with today’s audience.

With the return of its animated brand ambassador, Pashupati Paints bridges the past and the present. The revival reflects how both the brand and Nepal’s creative industry have progressed from relying on external expertise to embracing advanced local capabilities.

For over 45 years, Pashupati Paints has provided a wide range of painting solutions to homes and businesses, continuing to position itself as Nepal’s own “color of happiness.”

प्रतिक्रिया दिनुहोस्