Kathmandu: Samsung Nepal has officially announced the pre-order launch of its latest A series smartphones — Galaxy A57 5G and Galaxy A37 5G — bringing a refined blend of advanced design, intelligent features, and enhanced performance for everyday users.
The new Galaxy A series is now available for pre-order across Nepal from April 5 to April 18, 2026 (or until stock lasts), targeting professionals, students, and general users seeking smarter and more efficient mobile experiences.
Speaking on the launch, Pranaya Ratna Sthapit, Senior Director, MX Business at Samsung Nepal, stated that the new devices reflect the company’s commitment to democratizing AI by making advanced innovations accessible to a wider audience. He added that the introduction of a 24-month EMI facility further enhances affordability, allowing more customers to experience Samsung’s latest technology.
Intelligent Features and Performance
Powered by One UI 8.5, both smartphones introduce Samsung’s upgraded “Awesome Intelligence” features designed to simplify daily interactions. Key highlights include voice transcription for calls and recordings, AI Select for intuitive on-screen actions, and enhanced photo editing tools such as Object Eraser and Edit Suggestions.
The Galaxy A57 5G further enhances user creativity with features like Best Face for optimized group photos and Auto Trim for video editing. Both devices also support Circle to Search with Google, now capable of recognizing multiple objects within a single image, along with improved virtual assistants for seamless task management.
Advanced Camera Capabilities
Both models feature a triple-camera setup led by a 50MP main sensor, ensuring high-quality imaging across different lighting conditions. Enhanced ISP and Nightography capabilities allow users to capture clearer photos and videos even in low-light environments, while AI-driven optimization ensures balanced portraits and natural tones.
Design and Battery
The smartphones feature a sleek, modern design with slim bezels and a refined camera layout. The Galaxy A57 5G stands out with its 6.9mm slim profile and lightweight build. A 5,000mAh battery supports up to two days of usage, complemented by Super Fast Charging technology.
Durability and Security
Both devices come with IP68 water and dust resistance, ensuring durability for everyday use. Samsung also promises up to six generations of OS upgrades and six years of security updates. Security features include Samsung Knox Vault, Auto Blocker, Private Sharing, and an advanced Privacy Dashboard.
Pricing and Availability
- Galaxy A57 5G: NPR 89,999 (12GB/256GB) and NPR 84,999 (8GB/256GB)
- Galaxy A37 5G: Starting from NPR 64,999
Pre-Order Benefits
Customers can enjoy exclusive pre-order offers, including memory upgrades worth up to NPR 4,000 and flexible EMI plans starting at NPR 1,764 per month for up to 24 months.
Samsung Nepal has also enhanced its financing options through Samsung Insta Finance, powered by Hulas Finserve Hire Purchase Ltd., allowing customers to purchase devices with minimal documentation and flexible payment options.
With this launch, Samsung Nepal continues to strengthen its position in the country’s evolving smartphone market by delivering innovative, accessible, and secure technology solutions tailored to modern users.
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