Kathmandu: Yamaha Nepal spread love and joy across the country with its special Valentine’s Week campaign, “Maya Sanga Maya ko Yatra.” The nationwide initiative celebrated the spirit of love while reinforcing Yamaha’s customer-centric philosophy and strong presence across all seven provinces of Nepal.
As part of the campaign, Yamaha added a memorable touch to its vehicle handover experience. Customers who took delivery of a new Yamaha motorcycle or scooter during Valentine’s Week received complimentary Yamaha chocolates and participated in Valentine-themed celebrations at showrooms nationwide. The initiative aimed to ensure that each customer felt valued and appreciated during the festive week.
The campaign also featured a nationwide photobooth contest, with showrooms setting up Valentine-themed installations encouraging customers to capture and share their moments on social media. One winner from each province was selected for an exclusive Valentine’s Special Dinner. The provincial winners included:
- Bishal Majhi (Bagmati – Chabahil)
- Chanda Shrestha Basnet (Koshi – Birtamode)
- Sita Kumari Tamang (Madhes – Bardibas)
- Abdul Aziz Khan Patham (Lumbini – Nepalgunj)
- Shalibhan Bohara (Sudurpaschim – Dhangadhi)
- Anita Raskoti (Karnali – Surkhet)
- Ashok K. Darji (Gandaki – Pokhara)
The grand prize winner, Mr. Devraj Syangbo from Kumaripati, received a luxurious staycation at a premium hotel in Kathmandu, making his Valentine’s celebration truly unforgettable.
Beyond showroom activities, Yamaha extended the campaign to major city hubs through high-energy mall activations at Eyeplex Mall and City Square Mall. The events featured interactive puzzle games, flash mobs, live hosting sessions, and instant gift hampers, engaging youth and families while amplifying the festive atmosphere.
Through “Maya Sanga Maya ko Yatra,” Yamaha Nepal successfully blended celebration, engagement, and customer appreciation into a vibrant nationwide campaign. The initiative not only brought smiles to customers but also strengthened Yamaha’s connection with communities across Nepal.
Yamaha Nepal, operated under MAW Rides Pvt. Ltd., continues to be a pioneer in innovation, performance, and reliability. Representing world-class Japanese engineering, the brand offers two-wheelers that combine advanced technology, rider-focused safety, and dependable after-sales support through its extensive nationwide dealer network.
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